Friday, July 27, 2018

Fall 2018 Campaigns - My Favorite Trends, Fall 2018

It is still the peak of summer but already the days are a bit shorter, the evenings a bit cooler, and I have this “what’s next in fashion and beauty?” feeling creeping in.  The shops are starting to show pre-fall selections and I am planning my fall wardrobe with the same sort of excitement I had as a kid getting ready to go back to school as I wait for the enormous September issues of all the magazines to arrive.

The new designer campaigns are out now and I am pouring over them for indications of the trends in beauty and fashion, adding pieces to my “wish list” - “wish I could afford that”, “wish I could wear that”, “wish I had somewhere to wear that” and “wish I looked like that.” Kidding aside, the new campaigns give us a great idea about what sort of color palettes and trends will trickle down to mass market fashion brands and beauty counters.  

Some of this fall’s biggest trends on my radar at plaids, houndstooth and tweed, animal prints, western, saturated colors, 80’s glam, busy prints, large logos, silk scarf prints, and oversized coats.  There really is something for everyone, and if going all out in one sort of look is not your thing, there are tons of accessories that can add an instant update to your look.  Big shoulders,  bright colors, zebra, leopard and tiger prints, and neons bring the power-dressing feel of the mid 80’s, while textured layers under oversized coats, capes and jackets are a fashion dream come true when facing deep freezes in winter.  Add ribbed tights and over-the-knee boots and the ubiquitous beanie and you are all set for the coldest winter days ahead.  

The western trend has been around for a few seasons now and extends to romantic prairie dresses, plaid flannel shirts worn with high-waisted jeans, western belts, and tall boots, and black menswear inspired jackets.  On the other end of the spectrum is the vibrant knitwear of Missoni, and the colorful and quirky styles of Gucci, Prada, Calvin Klein and Miu Miu.  

The Versace bombshell is also back with her mile-long legs, figure-hugging fits, and  extroverted, colorful prints.  Tall metallic boots like those seen at Jimmy Choo will become a bombshell classic that will be a wardrobe favorite for years to come.  

It might be full summer now but fall is not that far away, and the excitement of slowly adding a sweater here, a scarf there, a new handbag, and some boots, is just the fashion fix I need at the moment to carry me into fall. What’s on your wish list?

                                                               XOXO Shelley

#fallfashiontrends2018 #fallfashionshopping #fall2018campaigns #whattobuynow #ShelleyGoodstein 

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