Showing posts with label skincare breakthroughs. Show all posts
Showing posts with label skincare breakthroughs. Show all posts

Saturday, April 6, 2019

“Cica”: The Hero Ingredient in Skincare Breakthroughs

“Cica”, the nickname for Centella Asiatica, is a leaf from wetlands in Asia used for centuries in ancient Chinese medicine to soothe, heal, and repair wounds, burns, and skin conditions.  It’s also known as “tiger grass” as tigers rub themselves in the grass to heal battle wounds. The leaf’s water content contains anti-microbial properties that treat infection and speed the skins’ recovery.  But that’s just the beginning of it’s amazing benefits.  Clinical studies have confirmed the efficacy of cica in medical skin healing, so it makes sense that such a beneficial, natural, and gentle ingredient is beginning to appear in mainstream skincare products.  

K-Beauty has championed cica for several years now, and finally the rest of the world is catching up, as brands create formulations that are hypoallergenic and completely safe for all skin types, backed up with clinical research.  It makes sense as we learn that many of our skin issues are a result of over-exfoliation, pollution, too many unnatural chemicals routinely aggressing our skin, stripping away the micro-biome, our skin’s own natural protective barrier, and excessive use of acids to force our skin into recovery mode in hopes of revealing younger, healthier layers.  Basically, all the things that brands have told us would give us a glowing, youthful complexion.  In a major back step, brands are now promoting natural, more gentle products formulated to protect and heal the skin, often using age-old wisdom and ingredients.  Cica has proven in clinical studies to be completely safe for use on babies, the most sensitive skin types of all, meaning that no matter how touchy your own skin is, cica can help and definitely won’t hurt. 

Cica products are now available to treat acne and breakouts, inflammation, dryness, and fine lines.  It hydrates, brightens the complexion, evens tone, protects against the effects of pollution, and stimulates collagen production and cell growth.  How it works:  Cica contains vitamins, amino acids, phytochemicals, and betacarotene which are antioxidants that help heal the skin, returning it to a healthy state, while providing intense hydration that plumps skin, nourishing the micro-biome without damaging it.  If skin is fed what it needs to behave like young skin, it will glow, be more firm, have a more even tone, be thicker, resist the formation of wrinkles and lines, won’t show signs of stress from pollutants, and heal redness and irritation.  Instead of brutalizing our skin into doing what we want it to do, why wouldn’t we give our skin exactly what it needs to recover and rejuvenate?  Cica might just be the “wonder ingredient” in skincare breakthroughs.  If nature can make a tiger rub on Centella asiatica leaves to heal it’s wounds then why wouldn’t we want to try to benefit from its healing properties ourselves?  

                                               XOXO Shelley

#cicabalm #cicainskincare #skincarebreakthroughs #K-beauty # centellaasiatica #newskincaretreatments #naturalskincare #tigergrass #skincareforsensitiveskin #ShelleyGoodstein